Digital Marketing

Top 5 Features To Look For In A Digital Payment Platform

 March 12, 2021

By  Skip Gilleland

In this age where everything is almost digital, digital payment platforms play essential roles in making life more comfortable and managing business more efficiently. That being said, a lot of digital payment platforms have become available online to cater to our every need.

Because of this, it becomes challenging to choose the most ideal digital payment platform for you. Take note that there are a lot of things to consider when it comes to choosing a modern merchant services provider. Make sure that these platforms are equipped with key features that will help your business grow larger.

Listed below are a few of the key features one should look for when choosing a digital payment platform. 

Integrated Payments

Easy to Use

One of the things that you should look for in a digital payment platform is its capacity to work with other essential business tools. In general, an integrated payment service makes your transactions fast and efficient. However, when it has the features necessary for a digital payment platform, it works wonders for your business.

As such, an integrated digital payment platform will save you time when reconciling invoices and keeping data entry and records of payments. It also saves you time in making payments since you can do it in just a few clicks.

When using a digital payment platform, make sure that you are using one that is easy to navigate Keep in mind that convenience plays an important role when it comes to making digital payments.

Take note that you do not want to utilize a complicated service, making it prone to errors. Instead, the goal is to use a platform that is simple and has an intuitive design.

Supports Mobile Payments

With the evolution of technology, almost every business aims to go cashless for better management. Mobile payment apps and/or mobile optimized payment pages are utilized in many, if not all, business enterprises. Consequently, digital payment platforms must support mobile payments.

With this feature, you have more flexibility in accepting payments and sending them from anywhere without having to use a physical card.

Besides, integrated platforms work best when they also support mobile payments. It can cater to a lot of the user’s needs with ease.

Security Measures

Ensure Cost-Effectiveness

When it comes to payment servers, it is of utmost importance to have key security measures.

Payment platforms are susceptible to data hacking and scams due to their nature. It attracts cyber hackers. Consequently, a digital payment platform must have features that safeguard the customers’ data by complying with the Payment Card Industry Data Security Standard.

Compliance with the security standards ensures that payments through the server are processed through a secure channel, making your customers’ financial data safe from people with evil motives.

Digital payment platforms charge a fee for their services, including charges for credit card processing and more. That is why it is also essential to research which provider is the least expensive.

Compare it with other providers with similar features. By doing so, you can make sure that you are not overpaying for their service.

Notwithstanding these costs, some providers offer cost-saving measures. There features like tip acceptance, auto-syncing, and many others that can help you save daily, weekly or monthly costs.


Digital payment platforms offer the convenience and flexibility you may need at any point in your business. In utilizing them, ensure that essential features are present in the chosen digital payment platform you will use. Choose one that is integrated and supports mobile device payments to ensure ease of transaction. Use one that is not complicated and has an easy-to-use interface. It should also not be costly and should always be a cost-effective system for your business.

Finally and most importantly, the platform must be secure. With all these features combined, you are guaranteed that you have a decent and reliable digital payment platform you will need for your business or your personal needs.

Skip Gilleland

Skip Gilleland is the VP of Marketing at tranzpay.io. and is a CERTIFIED Customer Value Optimization Specialist, Content Marketing Specialist, Email Marketing Specialist, and a Certified Customer Acquisition Specialist

Skip Gilleland

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